Pierre Marcolini

Pierre Marcolini

PIERRE MARCOLINI, MARCOLINI HAUTE CHOCOLATERIE, BRUXELLES. PASTRY STAR A WORLD PASTRY STARS 2018

Conversation With Chocolatier Pierre Marcolini

We speak with #Belgian #Chocolatier Pierre Marcolini who shares his views on the future of chocolate and introduces us to his Christmas collection which is inspired by the #French book Le Petit Prince Officiel (The Small Prince). We also hear from his team who share the three magic keys on what makes for good chocolate.

Taste Test of A Pierre Marcolini Designer Chocolate

I taste test a heart in a box of Designer Chocolates by Pierre Marcolini made in antwerpen belgium.

Chovolatier MARCOLINI Bruxelles

Pierre Marcolini Bruxelles

Antwerp gets new chocolate museum

(27 Apr 2019) LEADIN:
A new museum in Antwerp is paying tribute to one of Belgium's national treasures - chocolate.
Chocolate Nation is proving popular among Antwerp's international visitors, confirming chocolate's global appeal.
STORYLINE:
Belgian-made chocolate is perhaps one of the most sought-after varieties in the world.
It's a reputation that's built on over a century of craftsmanship, careful ingredient selection and creative culinary delights.
Antwerp's new Chocolate Nation museum is celebrating Belgian chocolate with a journey through the production, symbols and history of the confection.  
The museum - spread over 4,000 square-meters (approx. 43,000 square-feet) - opened in January, after three years of planning and construction.
Catherine Stuyck, a spokesperson for Chocolate Nation, says the project was launched by the company's founders, Jeroen Jespers and Mickelle Haest.
They had the idea to start Chocolate Nation because they found that Belgian chocolate needed a place where it would (be) recognized and where it got (it would get) the platform that it really deserves, she says.
While Belgium lacks a single national exhibit entirely dedicated to chocolate, over the last few decades, several museums have sprung up across the European country.
That includes in the capital, Brussels, in Bruges, as well as several other smaller locations.
Stuyck claims what sets Chocolate Nation apart is its interactivity. Highlights include this giant, Willy Wonka style chocolate machine.
One large section is dedicated to the icons of Belgian chocolate.
Encased like jewels in glass cases are several icons from Belgian culinary history.
Among them is this ruby chocolate, launched by Belgian chocolate maker Callebaut in 2017, chocolate seashells by Belgian chocolatier Guylian, and this Magnum ice cream, its chocolate coating was created in Belgium.   
We have many traditions going back to the Belgian chocolate, says Stuyck.
Also, the first praline is also a Belgian invention, it dates back from 1912 from chocolatier Neuhaus. And then later on, in 1915 his wife invented the ballotin, which is a very famous box where pralines are packed in. So, there are lots of inventions and things to know about Belgian chocolate.
Visits begin with the sounds and atmosphere of a tropical environment, where cocoa plants grow.
Praline-making takes center-stage during one section of the tour, with a live demonstration by a Belgian chocolate chef.
The museum also boasts warm chocolate tastings and a series of selfie booths for Instagram fans.
Visitors eventually find themselves in the dining room. The Le Petit Chocolatier (The Little Chocolate Maker) section features interactive projections on dining plates.
Chocolate, whipped cream and ice cream magically come alive on guests' plates.
What appears before visitors' eyes is the making of a dame blanche, a dessert that includes vanilla ice cream, chocolate and whipped cream.
Once bags of cocoa beans reach Europe, through the port of Antwerp, they're roasted and turned into chocolate.
Chocolate Nation features its own bean-to-bar, where chocolatiers produce the house's own brand. It's then sold in the museum gift shop.
Patrick Aubrion is Chocolate Nation's award-winning master chocolate maker.
He's worked for Belgian brands Pierre Marcolini and Callebaut and was a bronze medalist in the 2003 World Pastry Cup.
Stuyck says officials were surprised by the museum's instant success, after a soft launch in January.

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Food & The City, Fattitaliani a Bruxelles intervista Pierre Marcolini, il re del cioccolato belga

Alla costante ricerca delle fave di cacao più rare e pregiate fra Brasile e Perù, Messico ed Equador, Pierre Marcolini il cioccolatiere belga di origini italiane (la famiglia è emigrata da Verona) continua a mietere successi e a raccogliere consensi in tutto il mondo grazie alla originalità, all'innovazione e alla meticolosità che mette nella sua professione. Fattitaliani lo ha incontrato e intervistato a Bruxelles a place du Grand Sablon, nella boutique aperta nel 1997.

L'Extra Interview: Pierre Marcolini

Pierre Marcolini Summer Collection 2018

POP THIS PLACE - Zacapa - Louise Brussels

Zacapa / Pierre Marcolini temporary campaign by Butik Agency in our shop located Avenue Louise 78 in Brussels.

London ✔ SECRETS of a Master Chocolatier ! ???? Interview with Pierre Marcolini's Team

Discover the 3 SECRETS of a Master Chocolatier in this video.

Pierre Marcolini is Belgium's best known Master Chocolatier. In our video his top team member describes the Key 3 Secrets of a producing a Magical Chocolate at an exclusive interview in London! ????

Pierre Marcolini owns approximately 30 luxury chocolate shops, in London, Tokyo, Paris and Brussels generating in the region of 32 million Euros in revenue.

His awards include the title of Champion du Monde de Pâtisserie. He received the first national prize of artistic merit in 1988. In 1991, he was named premier pâtissier glacier de Belgique (best Belgian cake-and-icecream maker). In addition to the coupe du monde de la pâtisserie in 1995, Marcolini won the coupe européenne de pâtisserie in 2000. The tourist office of Brussels has named him Ambassadeur du Tourisme (tourism ambassador). In January 2015, Pierre Marcolini received the honorary title of Officier de l'Ordre du Mérite Agricole (officer of the order of agricultural merit). Wow! What an superb inspiration! ????

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Antwerp gets new chocolate museum

(27 Apr 2019) LEADIN:
A new museum in Antwerp is paying tribute to one of Belgium's national treasures - chocolate.
Chocolate Nation is proving popular among Antwerp's international visitors, confirming chocolate's global appeal.
STORYLINE:
Belgian-made chocolate is perhaps one of the most sought-after varieties in the world.
It's a reputation that's built on over a century of craftsmanship, careful ingredient selection and creative culinary delights.
Antwerp's new Chocolate Nation museum is celebrating Belgian chocolate with a journey through the production, symbols and history of the confection.  
The museum - spread over 4,000 square-meters (approx. 43,000 square-feet) - opened in January, after three years of planning and construction.
Catherine Stuyck, a spokesperson for Chocolate Nation, says the project was launched by the company's founders, Jeroen Jespers and Mickelle Haest.
They had the idea to start Chocolate Nation because they found that Belgian chocolate needed a place where it would (be) recognized and where it got (it would get) the platform that it really deserves, she says.
While Belgium lacks a single national exhibit entirely dedicated to chocolate, over the last few decades, several museums have sprung up across the European country.
That includes in the capital, Brussels, in Bruges, as well as several other smaller locations.
Stuyck claims what sets Chocolate Nation apart is its interactivity. Highlights include this giant, Willy Wonka style chocolate machine.
One large section is dedicated to the icons of Belgian chocolate.
Encased like jewels in glass cases are several icons from Belgian culinary history.
Among them is this ruby chocolate, launched by Belgian chocolate maker Callebaut in 2017, chocolate seashells by Belgian chocolatier Guylian, and this Magnum ice cream, its chocolate coating was created in Belgium.   
We have many traditions going back to the Belgian chocolate, says Stuyck.
Also, the first praline is also a Belgian invention, it dates back from 1912 from chocolatier Neuhaus. And then later on, in 1915 his wife invented the ballotin, which is a very famous box where pralines are packed in. So, there are lots of inventions and things to know about Belgian chocolate.
Visits begin with the sounds and atmosphere of a tropical environment, where cocoa plants grow.
Praline-making takes center-stage during one section of the tour, with a live demonstration by a Belgian chocolate chef.
The museum also boasts warm chocolate tastings and a series of selfie booths for Instagram fans.
Visitors eventually find themselves in the dining room. The Le Petit Chocolatier (The Little Chocolate Maker) section features interactive projections on dining plates.
Chocolate, whipped cream and ice cream magically come alive on guests' plates.
What appears before visitors' eyes is the making of a dame blanche, a dessert that includes vanilla ice cream, chocolate and whipped cream.
Once bags of cocoa beans reach Europe, through the port of Antwerp, they're roasted and turned into chocolate.
Chocolate Nation features its own bean-to-bar, where chocolatiers produce the house's own brand. It's then sold in the museum gift shop.
Patrick Aubrion is Chocolate Nation's award-winning master chocolate maker.
He's worked for Belgian brands Pierre Marcolini and Callebaut and was a bronze medalist in the 2003 World Pastry Cup.
Stuyck says officials were surprised by the museum's instant success, after a soft launch in January.

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Some of world's most famous chocolate makers prepare for Valentine's Day

1. Exterior of Godiva - Belgian chocolate makers
2. Exterior of Neuhaus - Belgian chocolate makers
3. Wide exterior of Pierre Marcolini - Belgian chocolate makers
4. Interior of Pierre Marcolini shop, window display of red chocolates in the shape of hearts
5. Close heart-shaped chocolates
6. Flower-shaped chocolate
7. Closer shot of flower-shaped chocolate, reading (in French) I love you
8. Round box of red, heart-shaped chocolates
9. Close-up of red, heart-shaped chocolates
10. Wide chocolates display case
11. People looking at the chocolates
12. Various of shop assistant packing a box of red, heart-shaped chocolates
13. SOUNDBITE: (French) Maggy Coenaerts, head of VIP relations at Pierre Marcolini:
St. Valentine's day represents the celebration of love and friendship through the giving of gifts, and for the chocolate maker, preferably gifts of chocolate. At Pierre Marcolini's, we have heart-shaped chocolates that are very lovely and pretty to give as gifts. And after all, chocolate is very sensuous, harmonious and round.
14. Wide of chocolates at Pierre Marcolini
15. Close red, heart-shaped chocolate in a box, pull focus to other chocolates
16. SOUNDBITE: (Italian) Danella, from Venice, Vox pop:
A heart, an angel and chocolates. Anyway, I think it a consumerist celebration and people should love each other all the year round.
17. SOUNDBITE: (English) Christophe, from Brussels. Vox pop:
The love for each other, pleasure, thinking about each other, the good and the bad things, obviously chocolate includes this as well because we live in Brussels, the capital of chocolate as well.
18. Pan of exterior of Neuhaus chocolate makers
19. Close-up of Neuhaus window display, tilt up
20. Various of chocolates in window display

STORYLINE:

For some people, a visit to Belgium can only mean one thing: chocolate.

Some of the world's oldest and most famous chocolate makers - Godiva, Neuhaus and Pierre Marcolini among others - are located around the Sablon Square in downtown Brussels, and with February 14 just around the corner, all their attentions have been turned to the festival of love: St. Valentine's Day.

Window displays are crowded with chocolate hearts, chocolate cupids and other chocolate symbols of love.

Inside the stylish Pierre Marcolini chocolate makers, the store has been given over to St. Valentine's Day with an different array of chocolates; small chocolate hearts in engagement ring boxes, chocolate flowers with Je t'aime (I love you in English) written on the petals and chocolate boxes decorated with ribbons and hearts.

While Christmas is still the busiest time for chocolate makers, Maggy Coenaerts, head of VIP relations at Pierre Marcolini, says St. Valentine's Day has a special relevance for any chocolate maker.

St. Valentine's day represents the celebration of love and friendship through the giving of gifts, and for the chocolate maker, preferably gifts of chocolate, says Coenarts. After all, chocolate is very sensuous, harmonious and round.

Outside the Pierre Marcolini store, passers-by differ in what St. Valentine's day represents for them.

For Christophe from Brussels, people should think about each other on Valentine's Day, both the good and the bad things, while obviously chocolate includes this as well because we live in Brussels, the capital of chocolate.

For Danella from Venice, the symbols of St. Valentine's are a heart and an angel.

But she believes displays of love should not just happen one day a year: People should love each other all the year round.

Keyword-wacky


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Is Pierre Marcolini's Chocolate that good? | Mike Cocoa Chocolate Tasting | Episode 29

In my first time in Brussels, I couldn't lose the chance to taste the chocolates of one of the most famous chocolatiers in Belgium. I was not planning to release the video so soon but I could not resist, the tasting was smooth and done pretty close of one of Pierre's stores right there in Brussels.

As always if you have any suggestions for the next tasting comment below ???? and I'll be happy to try to make it happen.

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Thank you for watching see you in the next episode ????

DJ LALOi chez Pierre Marcolini @ Les Nocturnes du Sablon 2017

Chocalicious: Belgian Chocolate Making Workshop - Best of Antwerpen

Get your hands dirty in some Belgian chocolate-making fun!!

An intro class into the art of Belgian chocolate making designed for team retreats, small groups and couples! We were so lucky that we got to take part in this two-hour workshop during our time in Antwerpen.

Everything you make you get to keep! Just be warned - it won't last long :)

For more Belgium travel tips & ways to save, visit:

Pierre Marcolini Haute Chocolaterie Monaco

Belgium Final Day. Travelling to France Video Blog Shopping No. 75

The Khan family are in Belgium for a working holiday. Khan Family shop for more chocs in Brugge and enjoy some sand in Dunkirque. Watch our Vlogs: Episode 75

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Roaming around Brussels

Today, I wandered around the Grand Place area, ate Belgian chocolate, heard great live music by Soltanto, and finally reunited with my Frenchie! :)