Easley Winery - Lessons Learned from Indiana Businesses
INDIANAPOLIS - We found Midwesterners like a little bit of sweetness and they like a little bit of fruitiness to their wines, said Mark Easley, Owner/Operator of Easley Winery, a second-generation owned winery in downtown Indianapolis.
When you think of wines, you think of Napa Valley, Sonoma County. You think of France, Germany, Italy. You don't really think of Indiana, said Mark. My mother and father ran the business all through the 70s, 80s, and 90s. My wife and I took over the business around 2000, 2001.
I've been in the family business now for 17 years, says Meredith Easley, the winery's VP of Sales and Marketing. And in that time Mark and I have shifted the business from being a retailer just here at the winery to being a wholesale-based business.
And it's a big business.
We do 90,000-100,000 cases of wine a year. That's really rare for the Midwest. There's a lot of manufacturing knowledge and expertise that we had to learn to develop the winery on the scale that it is today, said Mark.
Today, Easley Winery sells wine at their downtown Indianapolis winery and in stores across Indiana. They also sell in seven other states surrounding the Hoosier state.
And so it was a matter of reaching out and finding those grocery stores and saying, 'Hi. Can we talk to you about the Reggae wines?' And at the time they didn't have anything on their shelves like that. A sweet, fruity, happy wine was something new and so we had amazing opportunities and we got lots of yeses, said Meredith.
One of their Reggae wines is particularly popular: Reggae Red.
I would say it's 70 percent of our annual production which allows us to really focus a high volume and a high amount of attention to one particular product, said Mark. You know, we're very fortunate it's a very popular wine.
Listening to their customers is key for Easley Winery.
We're actually working with our consumer on a daily basis. When they come in and taste wines you can go out and get automatic feedback from your customer. Is it the tannin level? Is it the aroma, the bouquet? The flavors? The after taste? And so when you get that feedback you learn what particular consumers like, said Mark.
During the summer, Easley Winery hosts Groovin' in the Garden, a free music concert series that creates additional customer connections.
I think one of Indiana's best-kept secrets is Easley Winery on a Saturday evening from 2-5, said wine enthusiast Roxanne Anderson.
I traded in my tie for tie-dyed. What could be better? Just another day in paradise at Easley Winery, said Mark Van Auken, Easley employee.
The winery is a complex business. The Easleys have to make sure that their inventory is properly insured and that their bases are covered.
You want an agent that understands the business. To that end, the insurance has been really important and he's been great. He comes once or twice a year and sits with us and we methodically for a couple hours go through the aspects of our business and see what's needed and do we have the coverages we need, explained Mark.
To learn more about Easley Winery and Groovin' in the Garden, visit
To learn more about Indiana Farmers Insurance, visit
Taste of Indy
Indianapolis, events, Easley Winery
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Diner en Blanc - Indianapolis 2019, Official Video
Official Video of the second edition of Le Diner en Blanc – Indianapolis, held on Saturday, September 14, 2019. More than 1500 friends were introduced to a hidden gem right in the city center: Robert Orr Plaza/Bicentennial Plaza.
Smartly appointed in all white, friends danced the night away in the shadow of the state capitol building and made the most of the rainbow-colored water fountain that became the main attraction!
Thank you for your dedication and enthusiasm! Your elegant fashion, creative tables, outstanding menus, and true joie de vivre made this experience memorable for everyone.
Hosts: Katasha S. Butler, Jessica Brand, Amber Clarke and Monica Richard Produced by Emerald Street Creative, LLC.
Volunteers or Group and Table Leaders: Allison Young, Amanda Fishburn. Bailey Rayford, Becky Douglas, Beverle Kane, Brandi Sasore, Brittani White, Carolyn Mosby, Chasity Thompson Osborn, Dalisha Boone, DaWana Stubbs, Diondra Darty, Erica Allen, Errical Jones, Janai Downs, Janelle Gearries, Jennifer Kreusch, Jill Vanderwall, Kathryn Woodward, Kelly Powell, Kimberly Morgan, Kina Davis, Korea Milledge, Kristian Stricklen, Latrice Ligon, Laura Centeno-Diaz, Lisa Drake, Markeada Smith, Marvin Smith, Meaghan Banks, Meisha Wide, Miriam Hornbuckle, Misty Ackles-Dumas, Nekea Thomas, Nick Embry, Patrick Boquett, Robin Turner, Rosalyn Martin, Shamika Anderson, Sylvia Wilcox, Tameca Perkins, Tandy Harvey, Theodora Darku, Trevor Bradley and Tyrone Thomas.
These amazing people in your community helped to ensure that the evening ran smoothly and that everyone got to the secret location without a hitch.
Our partners: Easley Winery and Lockhart Cadillac.
Our collaborators: Jessika Feltz Photography, Eyenamics Films, Pomp and Polish and WOW Factor Events.
From vine to bottle: Indiana farmers proud of grapes, hops
After a popular first year of the beer and wine exhibit, the adult-only fun continues once again at the Indiana State Fair.
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Valparasio Anderson's Winery | Indiana | Travel Destinations | Places to Visit
Valparaiso, is the county seat of Porter County, Indiana, United States.
The population, of this town. is around 32 thousand.
The site of present day Valparaiso, was included in the purchase of land, from the Potawatomi Indians, by the U.S. Government, in October 1832.
There are a number of things you can do in Valpo in summer.
To mention a few.
Popcorn festival,
Summer Jam,
The great downtown tailgate,
Valpo brew fest,
Eat-up, Wine down,
Outdoor movies,
Fall harvest festival.
And don’t forget to visit the Indiana dunes beach, it is a great place to be.
There are some interesting spots tucked away in this porter county.
One of them is, the Anderson's, Vineyard and Winery.
What you see in the video is this winery.
There is wine tasting everyday in summer, and it is a great way to spend a day.
Don't forget to pick up a couple of bottles.
I like the Ravat, it is an excellent wine.
5 wineries in Southern Indiana
Indiana boasts six official wine trails, three of which feature southern Indiana wineries, and two of which feature five wineries located within 25 miles of downtown Louisville.
Week 16 Challenge - Indiana Wineries
Chris challenged me to show him a few India wineries. Okay, I like this plan! Check out the video, then come check out a few of the wineries yourself!
NUVO Tours the Indy Wine Trail
Liz and Kelly visit the seven Indiana wineries that make up the Indy Wine Trail, tasting wine and learning more about what makes each winery unique. Transportation provided by Above and Beyond Limousine Service (a-blimo.com).
Indiana Grapes Benefit from Mild Summer
Bruce Bordelon, viticulture specialist at Purdue University, explains how temperature affects the sugar-acid balance of wine grapes as they ripen and discusses the advantages of unseasonably cool summer weather for Indiana grape varieties.
Welcome to Indianapolis: Developing History Leaders @SHA
Wondering why SHA is held in Indianapolis? Look no further than this short video to gain some insight and perspective on Indianapolis, the host city for Developing History Leaders @SHA.
Explorando Indy con Milena Tinoco - Benjamin Harrison House - Telemundo Indy
Milena Tinoco explora Indianapolis y todas las cosas divertidas que nuestra ciudad tiene para ofrecer.
Para más información:
telemundoindy.com
Precept Wine Presentation
Andrew Browne, CEO and Founder of Precept Wine gave a dynamic presentation in the Alchemy Room. Andrew covered Precept's history, philosophy and more.
Episode 132 - Top 5 Urban Events for May 20-27, 2013 for #Indy - DoItIndy - #BeUrban
#BeUrban Indy website: (Blogs, calendar, pics & more).
Have a wonderful Memorial Day holiday and fantastic weekend Indy!
5. Memorial Day fun back in time - Come and see what Indiana was like during the 1800's and Civil War time. Conner Prairie Interactive History Park is a treasure of Indianapolis. Happening now through May 31st.
4. Groovin in the Garden at Easley Winery - Don't miss the chance to hear local music and sip on local Indy wine. Easley Winery has a patio that is amazing in the downtown Indianapolis area.
3. Indianapolis 500 Festival Parade, Carb Day and race. Don't forget what all the race fun is about in Indy. The Indianapolis Motor Speedway is amazing and has fun for the whole family.
2. Grand Opening of Indiana City Brewery. Indy has a very big local craft beer scene and the newest contender is opening! 24 Shelby Street in downtown Indianapolis. Food trucks, music, beer and fun on Saturday.
1. Star Wars: Where Science Meets Imagination. Props, ships, costumes, light sabers and more! Visit the Indiana State Museum to take in the wonders of Indiana and get your geek on.
Cool #Indy hats - No Bad Ideas
Cool #Indy tshirts - Hayes and Taylor
#Indy rocks. #BeUrban #LiveLocal #GiveBack #EatUrban
oliver winery
we shot another piece for Connections TV (PBS broadcast out of Ball State U). This is about the world famouse Oliver Winery in Indiana...no really check it you.
The Z Spot: 6/29/11
Zuri takes a Segway tour at White River State Park!
DoItIndy's Top 5 #indy Events-week of August 5th-11th, 2013 Vol. 143
This week's episode will be hosted by Tolin (@scotttolin), Eric Crose (@eaturban) and MP Cavalier. (@MPCavalier)
Another great week in Indy Party people!
5.Listen Local Summer Concert Series
Broad Ripple Park
Friday August 9th 7pm *Free
Beer From Upland Brewery, Food from Indy Food Alliance. Music by: Margot and the Nuclear So and So's, Gentlemen Caller, and Everything.
indyparks.org
4. Groov'n in the Garden
Easley Winery
Saturday August 10th 2p-5pm, 21 and older event
Music by Island Breeze and Great wine specials
Easleywinery.com
FB & TW
3. 48 Hour Film Project Screenings
Indianapolis Museum of Art
Saturday August 10th, 6pm, 8pm and 10pm
$10 tix or $22 all access passes
40 short films, Food provided by Nourish Café
imamuseum.org & 48hourfilm.com
FB & TW
2. Indy Art Center-Open House
Broad Ripple-Indy Art Center
Friday August 9th, 6p-8p
*Free Event
Buy and Ceramic Bowl get Free YATS chili.
indplsartcenter.org
1. Indy Burger Battle
Rathskellar
Saturday August 10th, 1p-4p
Tix: $22 online or $25 at the door
21 and older event
9 local restaurants battle it out to be the best burger in Indy
Procedes go to Building Tomorrow
buidingtomorrow.org
FB & TW
Telemundo Indy Welcome Video
Indiana Governor and First Lady Mike and Karen Pence welcome Telemundo Indy to Central Indiana.
Farmer's Market
Zuri, the Face of MyINDY-TV, visits the Farmer's Market downtown at City Market for the inside scoop on all the fresh produce it has to offer!